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Webdenda

Accounts and People of Note in the Advertising Industry

Tyler Beck joined Publicis Dallas in a new post, senior vice president and director for consumer insights. He had most recently been executive director for strategy at Cheil USA, New York, part of Cheil Worldwide. Publicis Dallas is part of the Publicis Worldwide in the USA division of Publicis Worldwide, which is owned by the Publicis Groupe.

Anne Bologna joined TripAdvisor, Boston, in a new post, vice president for brand strategy. She had most recently been managing director at MDC Partners, New York, and before that was chief executive and a founder of Toy, New York, and president of the New York office of Fallon Worldwide.

Brandon Cooke, managing director for global business development at McGarryBowen, New York, part of the Dentsu Network unit of Dentsu, was named global chief marketing officer, a new post.

Michael Dezso rejoined GSD&M, Austin, Tex., part of the Omnicom Group, as vice president and strategy director, to oversee strategic planning on the Southwest Airlines account and help with new business efforts. He succeeds Madhavi Reese, who is now overseeing work for a new agency client, the Campbell Soup Company. Mr. Dezso had been head of account planning at JWT Atlanta, part of the JWT division of WPP, and before that also worked for BBDO and Modernista as well as serving as a senior planner at GSD&M.

Matt Ian joined TBWA/Chiat/Day New York as executive creative director, the senior creative post there. He assumes duties from Mark Figliulo, chairman and chief creative officer, who is leaving to open his own agency. Mr. Ian had been executive vice president and group creative director on the Volkswagen of America account at Deutsch L.A., which is the Marina del Rey office of Deutsch, part of the Interpublic Group of Companies. TBWA/Chiat/Day New York is part of the TBWA/Chiat/Day unit of TBWA Worldwide, which is owned by the Omnicom Group.

Julie Levin joined the Martin Agency, Richmond, Va., as chief growth officer. She assumes duties from Dan Sutton, senior vice president and director for business development, who left to join Google as senior product marketing manager for Google+. Ms. Levin had most recently been head of business development at the New York office of Bartle Bogle Hegarty, part of the Publicis Groupe.

Little & Company, Minneapolis, was renamed Little.

MicroMass Communications, Cary, N.C., formed a unit, the MicroMass Medical Communications Group, to be led by Rob Peters, senior vice president for strategy at the agency. The unit will specialize in work for life science companies.

Gary Pascoe joined Commonwealth, Detroit, as chief creative officer for North America. He had been executive vice president and executive creative director at JWT/Team Detroit, part of WPP, working on the Ford brand in North America. At Commonwealth, part of the McCann Worldgroup division of the Interpublic Group of Companies, he will have creative oversight of work for the Chevrolet brand in North America. Also, Commonwealth hired three creative directors: Bog Guisgand, Erika Kayuk and Duffy Patten.

Jason Peterson, chief creative officer at the Chicago office of Havas Worldwide, will also serve as its co-president. He assumes those duties from Norm Yustin, who recently resigned, the agency said. Joy Schwartz will continue as the other co-president of the office. Havas Worldwide is part of the Havas Creative division of Havas.

PGOA Media, Franklin, Tenn., sold the rights to publish three print brands that are distributed through Sunday newspapers — American Profile, Relish and Spry — to Athlon Sports Communications, Nashville, which publishes Athlon Sports Magazine, also carried in Sunday newspapers. Financial terms were not disclosed. PGOA will retain the rights to the digital properties of the three brands — americanprofile.com, relish.com and spryliving.com — along with its other digital properties like dailyparent.com and the Relish tablet edition.

Wes Phelan joined Johannes Leonardo, New York, part of WPP, in a new post, senior art director. He had been a creative director at MetropolitanRepublic, Johannesburg, South Africa.

Lisa Pilger, vice president and director for local media at RPA, who is based in the agency’s Atlanta office, received the Lifetime Achievement Award from the Atlanta Broadcast Advertising Club.

Red Square Agency, Mobile, Ala., reorganized itself into two divisions: RSQ, with a focus on digital work, and Red Square Gaming, which will specialize in a full range of advertising services for marketers in the casino gambling industry.

Red Tettemer & Partners, Philadelphia, is being renamed Red Tettemer O’Connell & Partners to recognize the contributions of Steve O’Connell, partner and executive creative director. Also, the agency is opening an office in the Venice section of Los Angeles, to be led by Perry Morris, an account director at the agency who has been promoted to managing director for Red Tettermer O’Connell & Partners West.

Bill Reihl joined Ketchum, New York, part of the Diversified Agency Services division of the Omnicom Group, as managing director for the global brand marketing practice, working with Kelley Skoloda, partner and director for the global brand marketing practice, based at Ketchum Midwest in Chicago. Mr. Reihl had been leading the global consumer marketing practice at Weber Shandwick, New York, part of the Interpublic Group of Companies.

Nick Shore joined Astronauts Wanted: No Experience Necessary, New York, a new joint venture between Sony Music and Judy McGrath, as chief creative strategist. He had been senior vice president for strategic insights and research at MTV, New York, part of the MTV Networks division of Viacom; Ms. McGrath was the longtime chief executive at MTV Networks.

Trapp Communications, Lexington, Ky., was acquired and absorbed by Fuseideas, Boston. Financial terms were not disclosed. Trapp becomes the Lexington office of Fuseideas, with six staff members including the principals of Trapp: Leslie Trapp, client services manager, and Cindy Trapp, creative director.

Kristine Welker, vice president and chief revenue officer of the Hearst Magazines Digital Media division of Hearst Magazines, was named vice president, publisher and chief revenue officer of a magazine that Hearst Magazines, part of the Hearst Corporation, will test in the first quarter of 2014 in a collaboration with the celebrity doctor Mehmet Oz. Plans call for 800,000 copies of the first pilot issue to be published, 350,000 to be distributed to newsstands and the rest to be sent to subscribers of existing Hearst magazines.

Brian Wheelis joined McGarrah Jessee, Austin, Tex., as media engagement director. He assumes duties from Bill Morgan, who became associate media director at CMD, Portland, Ore.; Mr. Morgan joined McGarrah Jessee in 2011 from Portland, where he had worked for Wieden & Kennedy. Mr. Wheelis had been global marketing solutions manager at the Austin office of Facebook.

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