12.07.16 · Adweek

This Vodka Used Facebook Live to Wish Happy Holidays to Every Single Icelander by Name

Talk about ambition: Reyka Vodka has decided to use Facebook Live to wish every single resident of Iceland Gleðilega hátíð, or "Happy holidays." Iceland isn't a big country, but it does count over...

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12.06.16 · Chilled Magazine

Reyka Vodka is wishing Happy Holidays to every person in Iceland.

Lots of brands say Tis the Season, but not every brand sends Merry Wishes to an entire country. Reyka Vodka is reaching out to all Icelanders in real time on a Facebook Live taking place now! In...

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11.15.16 · Event Marketer

Century 21 Events Highlight Real Estate Agents Of The Future

To position itself at the forefront of the real estate space and, perhaps, recruit some top talent, Century 21 Real Estate created Agents of the Future, a b-to-b event that invites top real estate...

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10.12.16 · Adweek

Why This Shop Is Breaking the Traditional Agency Model by Developing Its Own Gin

Red Tettemer O'Connell + Partners thinks it's found the perfect way to revive a gin brand created in 2008, a brand that the agency developed from scratch to better understand its clients and just...

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10.06.16 · Event Marketer

MSF Wraps Tasty Summer Sampling Tour

Kelloggs’ veggie-based food brand MorningStar Farms this summer launched the Way to Veg experience, a summer sampling tour to tout its veggie burgers, Thai curry bowls and other healthy meal...

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10.04.16 · LBB Online

RTO+P and Peach Street Distillers Announce New Seasonal Gin

Red Tettemer O'Connell + Partners (RTO+P), and award-winning craft spirit brand Peach Street Distillers announced today that they are rolling out the first in a limited edition seasonal batch of...

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09.26.16 · Adweek

RTO+P Debuts First Work for New Client Speck

Red Tettemer O’Connell + Partners launched a campaign for its new client, smartphone case brand Speck, emphasizing the durability of its new Presidio line.

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09.01.16 · Adweek

These 11 Brands Are Already Using Instagram's New Zoom Feature

Now, iPhone users can now pinch photos and videos to get a closer look at them, and there's plans to roll out zoom for Android phones in the coming weeks. And when a social platform introduces...

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08.10.16 · The Drum

Independent Influence: The visual vocabulary of Philadelphia in collaboration with RTO+P

In the Philly creative community, that spirit of independence permeates. Several agencies proudly fly the indie flag and are creating standout work — and RTO+P is one of its anchors.

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08.02.16 · BizBash

How to Design an Event That’s "Futuristic But Not Cheesy"

Projection mapping, an animated photo booth, and a forward-thinking speaker helped Century 21 show agents what the future holds for the real estate industry.

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05.31.16 · The Dieline

RTO+P does Peach Street Distillers Rebrand

Colorado’s-own Peach Street Distillers has launched a full rebranding that gives all of its 25 craft spirit brands a cohesive look and feel, including a new website, labeling and branding, and...

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05.23.16 · Digiday

Why so many brands are making documentaries

Atlanta based hip-hop artist Stic Ibomu reformed his eating ways when he turned vegan. His story is one of five that food brand MorningStar Farms chronicles in its new docu-series “The Veg Effect,”...

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05.04.16 · National Association of REALTORS

Check Out These Real Estate-Themed Emojis

You can now talk to your clients in real estate-themed emojis. The California Association of REALTORS® launched a REALTOR®-centric emoji keyboard this week, which they're calling CARmojis.

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05.04.16 · Brand Packaging

"Colorado Made by Colorado Folk" - Peach Street Distillers Portfolio Gets Full Rebrand

Launched in early May, Colorado’s-own Peach Street Distillers has unveiled a full rebranding that will give all of its 25 craft spirit brands a cohesive look and feel, including a new website...

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04.29.16 · The Drum

RTO+P creates real estate emojis for California Association of Realtors

To try and make the home-buying process a little more fun, RTO+P has created real estate-themed emojis for the California Association of Realtors (C.A.R.). The CARmojis app, which is available...

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04.12.16 · Business Insider

29 crazy, beautiful ad agency staff photos

As is expected from the creative industry, many ad agencies put in a gargantuan effort to make sure their staff photos stand out from the rest.

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04.01.16 · AdWeek

Check Out the 2016 Shorty Award Winners for Best Brands on Social Media

A record number of brands entered the competition this year, said Gregory Galant, co-founder of the Shorty Awards and CEO of Muck Rack. "Academy members told us they were astounded by the quality...

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03.29.16 · Little Black Book

RTO+P’s Maker Studio Builds Giant Interactive Map for GOOD Magazine

The latest project from Red Tettemer O'Connell + Partners' (RTO+P) Maker team was a huge interactive map for GOOD Magazine’s event at SXSW Interactive in Austin.

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03.28.16 · Campaign US

Overtime pay? Try yoga first

Beach retreats. Yoga. Visiting reptiles. Or how about a Porsche? In an attempt to keep employees from burning out, some agencies are loosening the tethers of the workplace and piling on the perks.

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02.12.16 · Philadelphia Magazine

Keep it in Your Pants This Valentine’s Day

With Valentine’s Day coming up on Sunday, a Philly advertising agency has a simple message: Keep it in your pants. I’d explain, but it’s probably better if you watch this 48-second video from...

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02.12.16 · Shots

Love Is In The Air And Not Online, Says RTO+P

As Cupid prepares his bow and sharpens his arrows, Philadelphia-based agency RTO+P has decided to focus on humour instead of romance this Valentine’s Day.

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02.08.16 · Wall Street Journal | WSJ.com

Super Bowl Ads bring lighter tone

What do comedian Amy Schumer, an overly active fetus and the singer Seal have in common? Each appeared in commercials Sunday during Super Bowl 50 that scored big with viewers.

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01.28.16 · Creativity

A Godzilla-Sized Ben Franklin and Cheesesteak Face Off in Surreal Philadelphia Tourism Ad

How do you enourage people to visit Philadelphia? The latest campaign has certainly found a bizarre way to do it, in the form of Godzilla-sized versions of Benjamin Franklin and a Philly cheesesteak.

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01.27.16 · AdWeek/Ad Freak

Giant Ben Franklin and Giant Cheesesteak Battle in Inexplicably Weird Philly Tourism Ad

The City of Brotherly Love looks hip, inviting and postcard-perfect in a scenic new tourism ad ... that is, until a skyscraper-size Benjamin Franklin starts pounding the pavement to do...

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01.08.16 · FastCo. Create

Joy Mangano is tapping the brand potential of her pop culture movement

Just as the film is making the award show rounds, Joy Mangano has launched a new ad campaign, by agency Red Tettemer O’Connell + Partners, for her real-life business. The occasion is announcing...

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01.07.16 · AdWeek

Why Home Shopping Queen and New Hollywood Darling Joy Mangano Is Starting Over

"This is one of those rare moments when commerce, entertainment and culture collide to create something really special and unique. It's a first to have a retail launch of this magnitude preceded by...

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11.23.15 · Creativity

Going to the Gym doesn't have to get all "Hunger Games" says Planet Fitness

New Hampshire-based national fitness chain Planet Fitness, which recently went public, has gone blockbuster with its "no lunks" message in a new cinema ad riffing off the "Hunger Games." Working...

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11.11.15 · American Kennel Club

Company creates the first-ever scratch and sniff book for dogs

On November 10, The Honest Kitchen, an upscale all-natural pet-food company, released Is That My Dinner?, the first-ever scratch-and-sniff book designed for dogs. The book was created by ad agency...

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11.10.15 · AdWeek

Why Today's Ad Agencies Are Reluctant to Call Themselves 'Ad Agencies'

New-model, multidisciplinary marketing communications firm; creative and strategic boutique; full-service advertising business; fully integrated marketing agency; the disruption company. Do these...

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11.10.15 · FastCo. Create

It's a Canine Christmas with The Honest Kitchen's scratch and sniff book for dogs

Seeing no reason why a dog shouldn’t have its nose buried in a book, The Honest Kitchen has released a scratch and sniff book titled "Is That My Dinner?" Created by ad agency Red Tettemer O’Connell...

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11.04.15 · AdWeek Agency Spy

RTO+P celebrates Ancho Reyes Liqueur win with fiery new video

Philadelphia-based RTO+P definitely has its own unique way of announcing news. In October, for example, the agency told the world about its two new creatives by turning them into 3D-printed Pez...

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11.01.15 · Philadelphia Magazine

Philly's Coolest Offices

The offices at Red Tettemer O’Connell + Partners are as brazen and creative as the work the 20-year-old Center City marketing agency produces. Soaring ceilings, natural light and a...

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10.26.15 · Digiday

The Digiday List: Agencies unheralded stars

When new hires join Philadelphia-based indie creative shop RTO+P, they’re welcomed in a decidedly weird way — the agency uses its 3-D printer to create Pez dispensers in their likenesses. That kind...

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10.08.15 · Business Insider

This company takes welcoming its new employees to the next level

When you're the ad agency behind humorous commercials like Planet Fitness' lunk-free gym ads and Docker's "Stop Dad Pants" campaign, conventional thinking isn't really your thing.

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10.07.15 · AdWeek/Ad Freak

This Agency Just Welcomed Two New Hires by Turning Them Into Pez Dispensers RTO+P fires up the 3-D printer

Ad agency Red Tettemer O'Connell + Partners has a tradition of welcoming new employees in unusual ways—like carving their faces into crayons or totem poles. But its latest new-hire stunt is...

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09.28.15 · Digiday

The side hustles of agency creatives

Creatives don’t stop being creative when they clock out for the day. From selling handmade watches to owning a racing car company, the creatives we feature here stay true to their title with...

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09.28.15 · Office Fetish

RTO+P West goes on display

The indie full-service marketing agency designed the space as creatively as the shop’s East Coast HQ, while threading a modern, beach aesthetic throughout the multi-level space.

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08.15.15 · Hypebeast

Mitchell & Ness presents "Gentlemen of Streetwear" with Deon Point of Concepts

In its second installment of Gentlemen of Streetwear, hatmakers Mitchell & Ness head to notable Cambridge, Massachusetts streetwear boutique Concepts to talk to its general manager, Deon Point. In...

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08.12.15 · Complex

Complex Senior Editor Russ Bengtson Talks Streetwear in This New Video Series for Mitchell & Ness

In effort to promote its line of Hi Crown Fitted hats, Mitchell & Ness launched a new documentary series titled “Gentlemen of Streetwear,” which profiles various influencers within the industry. ...

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08.03.15 · Ad Age

Small Agency of the Year, 76-150 Employees, Gold: Red Tettemer O'Connell and Partners

Steve Red has always intended for his agency to influence the advertising industry, no matter the medium. "We'd like to be an agency of influence," said Mr. Red, president and chief creative...

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07.23.15 · Little Black Book

The Changing Face of Cannes: B-Sides

As I sat around the table at beloved restaurant La Mirabelle in the old town of Cannes, one of my dinner mates said, “Let’s go around and tell each other our b-sides.” One by one we revealed the...

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06.16.15 · Forbes

Not The Usual Suspects: 20 Small Agencies That Punch Above Their Weight

The big agencies would continue to win the bulk of awards in Cannes, but in recent years we have seen that clients hire more “small”, less famous, agencies that punch above their weight. They don’t...

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06.12.15 · Adweek

Taye Diggs Celebrates Cool Dads in Father's Day Spot for Dockers And, yep, he's singing

Fathers are hot in ads this year, and that's especially true as Father's Day approaches. Now, Dockers has tapped quadruple threat Taye Diggs—actor, singer, dancer, dad—to celebrate cool fathers.

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06.10.15 · MediaPost Agency Daily

RTO+P Hires Hilary Craven As CMO

Hilary Craven is joining Red Tettemer O'Connell + Partners (RTO+P) as its Chief Marketing Officer. In this position, new at the agency, Craven is tasked with broadening the agency’s offering and...

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06.08.15 · MediaPost Marketing Daily

Planet Fitness Plans Mass Fitness Freebie

Gym memberships and workout behavior may be at an all-time high in the U.S., but Planet Fitness is throwing a party it hopes will drive it even higher, inviting everyone in the U.S. and Canada to...

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06.04.15 · MediaPost Agency Daily

Red Tettemer O'Connell + Partners Lands Honest Kitchen

Creative shop Red Tettemer O’Connell + Partners (RTO+P) has been named AOR for natural pet food company The Honest Kitchen following a competitive review. The agency’s Santa Monica office will...

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06.03.15 · The Drum

RTO+P wins creative brief for The Honest Kitchen

Red Tettemer O’Connell + Partners (RTO+P) has won business for natural pet food company The Honest Kitchen following a review.

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06.03.15 · Huffington Post

Here's the Taye Diggs Fatherhood Rap You've Been Missing Your Whole Life

Actor Taye Diggs has already proved he's triple threat onstage. And in this new commercial, he shows that he knows a thing or two about fatherhood as well. In honor of Father's Day, the dad to...

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05.26.15 · Adweek

This Employee Won the Prize of a Lifetime at Her Agency Retreat Last Week

If you win a contest at your agency's retreat, you're usually pretty chuffed to get that $50 Amazon gift card. So, you can imagine how Perry Morris felt when she walked away as music-trivia...

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04.29.15 · Agency Post, Hubspot

14 Approaches to Building a Strong Agency Brand

What does it take to create a memorable, remarkable agency brand? Can you rely on the founder? Should you put your efforts behind the style of a creative director? A brand is about much more...

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04.24.15 · The New York Times

The Cost of Buying Someone’s Soul. Or Tweets.

YOU never forget your first time. Mine was 13 years ago, just after my first book came out in paperback. My literary agent called and said I’d been asked to be a “campus ambassador” for a brand of...

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04.21.15 · Business Insider

20 crazy, beautiful ad agency staff photos

One of the many joys of working in the advertising and marketing industry is that companies tend to squeeze their creative juices wherever they can, even down to their agency staff photos.

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04.08.15 · Agency Spy

RTO+P Tells ‘Long Story’ for California Association of Realtors

Red Tettemer O’Connell + Partners launched a new campaign for the California Association of Realtors entitled “Long Story.” The campaign title refers to the long stories individuals in the pair...

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04.02.15 · Business Insider

A bunch of ad execs told us the truth about the drinking, sex, and whether the business is still like ‘Mad Men’

If "Mad Men" is anything to go by, working in the ad industry back in the 1960s looked like an awful lot of fun. There's the drinking, the sex, the fashionable clothes, the fancy restaurants,...

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11.14.14 · AdFreak

Swarovski Charms Women With Personal Ads in Craigslist's 'Missed Connections' Pages Jeweler finds new storytelling platform

Red Tettemer O'Connell + Partners placed some faux personal ads in the New York, Philadelphia and Chicago sections of Craigslist's popular "Missed Connections" department on behalf of crystal...

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11.13.14 · Business Insider

These Mysterious Craigslist Missed Connections Posts Are Actually Ads For Luxury Brand Swarovski

Earlier this week, two very similar “Missed Connections” personals ads appeared on Craigslist, seeking people out in two different cities. “Black tshirt ordering latte at La Colombe - m4w...

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10.28.14 · Agency Spy

RTO+P Introduces ‘Planet of Triumphs’ for Planet Fitness

Red Tettemer O’Connell + Partners is launching “Planet of Triumphs” — a new online community for Planet Fitness members to celebrate their accomplishments — with a digital and social campaign.

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10.16.14 · New York Times

New Stetson Cologne Reaches Out Through Gallantry

The Stetson line of men’s fragrances is introducing a campaign for a new cologne on Thursday that it hopes will define a 21st century code of chivalry. Coty, which created the original Stetson...

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10.05.14 · Coloribus

T. Rowe Price: "Everybody freaks out" Online Advert by Red Tettemer

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07.16.14 · Think with Google

THE YOUTUBE ADS PEOPLE CHOSE IN JUNE 2014

The 2014 FIFA World Cup games mesmerized fans in June, as did some creative World Cup ads. Nike struck gold with “The Last Game,” featuring Ronaldo, Neymar Jr. and more. Beats by Dre got in on the...

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06.16.14 · Adweek

Sarah Harbaugh and Jon Gruden Fight the Scourge of 'Dad Pants' for Dockers

Dockers prepares men for fatherhood, among other things, in these two videos from Red Tettemer O'Connell + Partners, timed to Father's Day. Former Tampa Bay Buccaneers head coach Jon Gruden gives a...

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06.12.14 · MediaPost Marketing Daily

Dockers, Harbaugh, Gruden On 'Dad Pants' Offensive

Dockers has hired Jim Harbaugh, arguably the least nattiest guy in the NFL, and his anguished wife for a funny Father’s Day campaign. And for good measure, the Levi Strauss-owned brand has also...

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06.12.14 · FastCoCreate

DOCKERS WARNS MEN AGAINST THE EVILS OF DAD PANTS

Years ago, there was a campaign against ugly shapeless pants for women and now Dockers is issuing the same warning to men. The brand and agency Red Tettemer O’Connell + Partners enlisted Sarah...

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05.20.14 · Digiday

Despite failures, agencies plow ahead with products

Omelet LA, a creative agency with clients including Whole Foods Market, Microsoft and Coca-Cola, is gearing up to launch a line of butters — peanut, almond and sunflower — developed by...

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04.21.14 · Ad Age

Deutsch L.A'.s Scott Joins Red Tettemer, CP&B Promotes Russack and More

Red Tettemer O'Connell & Partners has hired Deutsch L.A.'s Ryan Scott as its first West Coast VP-group creative director. He will report directly to agency partners Steve Red, president-CCO, and...

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04.18.14 · Agency Spy

RTO+P Appoints First West Coast CD

Philly-based independent creative agency, Red Tettemer O’Connell + Partners today announced the appointment of Ryan Scott as its first west coast vice president and group creative director. In the...

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04.17.14 · The Drum

The Great Agency Adventure series: Introducing one man's quest to work for 14 agencies in 14 months

Four months ago, Steve Taylor, a copywriter who had been living his advertising dreams in New York, decided to give up the day job to trek across the USA and spend one month at a time at a variety...

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04.16.14 · The New York Times

Children’s Book to Soothe Parents of the College-Bound

HOPING to ease the worries of parents anxious about saving for college, T. Rowe Price, the financial services company, is introducing a marketing campaign that looks less like it came from Wall...

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03.27.14 · FastCo Create

THIS IS WHY YOU'RE SEEING ADORABLE PUPPIES TAKING OVER YOUTUBE TODAY

Last year on March 27th, more people searched for real estate online than on any other day of the year. Century 21 is looking to take advantage of that this year by adding puppies to the home...

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03.27.14 · Creativity

Century 21 Takes Over YouTube With Puppy Cam

Century 21 follows up drone delivery with something much cuter: Puppies. Taking a cue from the uber-successful puppy cams that are all over the Internet, the brand is working with agencies Red...

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02.14.14 · Agency Spy

RTO+P Helps Employees Find Their Match With Ranch Love

Philly-based Red Tettemer O’Connell + Partners created a site called “Ranch Love” which, through a series of highly scientific questions, matches up visitors with one of their employees and lets...

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01.29.14 · Forbes

The Worst Super Bowl Ads Of All Time

Two years ago I surveyed an esteemed panel of industry insiders to find the best Super Bowl ads of all time. The overwhelming favorite was Apple’s “1984,” a celebrated spot that aired during the...

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01.28.14 · ABCNews.com

Funniest and Flattest Super Bowl Ad Teasers

There are five days until the Super Bowl game, and ads for the ads are out in full force. But not all Super Bowl teasers are created equally. This year, a number of Super Bowl ads make fun of...

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01.16.14 · Marketing Daily, MediaPost

Planet Fitness Pokes Fun At Fitness Fanatics

Planet Fitness is launching a campaign that continues to focus on the company’s “No Gymtimidation” approach to working out. Four national TV spots created by Philadelphia-based Red Tettemer...

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01.14.14 · AdFreak

Planet Fitness Parodies the Insanity of Rigorous Fitness Classes at Other Gyms

Planet Fitness is back with the latest spot in its campaign against "gymtimidation." This time, we peek in on an unnamed competitor, where an insanely pumped-up instructor is leading a class of...

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12.12.13 · MediaPost Marketing Daily

Crying On Santa's Lap? That's A Sprout MOMent

The holidays are a time of family, fun, laughter and joy. They can also a time of worry, tears, pressure and stress. Sprout, a 24-hour network aimed at preschoolers and their parents, is...

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12.06.13 · Agency Spy

RTO+P, Sprout Create Honest ‘Holiday MOMents’ for Stressed Moms

The winter holidays are usually presented as a series of idyllic, perfect family moments. But most of us know better. Red Tettemer O’Connell + Partners teamed up with Sprout, the 24 hour...

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12.06.13 · Agency Spy

RTO+P, Sprout Create Honest ‘Holiday MOMents’ for Stressed Moms

he winter holidays are usually presented as a series of idyllic, perfect family moments. But most of us know better. Red Tettemer O’Connell + Partners teamed up with Sprout, the 24 hour...

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11.27.13 · Yahoo News - Trending Now

Ad Agency Holds "Hanksgiving" Combining Thanksgiving and Tom Hanks Movies

Are you a fan of Tom Hanks? Of course you are, who isn’t? Well one company in Philadelphia combined their love for the Oscar winner with their adoration of Thanksgiving. Ad agency Red Tettemer...

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11.05.13 · Adland

Swarovski - Get caught in your Swarovski

Kidsleepy here says they look like old Diesel ads, and while I see what he means I also see the idea shining through all sparkly and bright caught in the photoflash. These women, glamourous like...

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11.05.13 · The Drum

Swarovski launches first-ever campaign targeting North Americans

Swarovski has launched its first-ever North American integrated campaign specifically targeting the US market. Titled ‘Get Caught in Your Swarovski’, the creative features women ‘getting caught’...

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10.23.13 · PSFK

Ad Agency Launches Paper WebsiteTo Attract New Talent

Indie creative agency Red Tettemer O’Connell & Partners recently started the search for some imaginative new interactive talent using a tongue-in-cheek paper website called “Create Cool Shit.”...

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10.11.13 · AgencySpy

Young Hockey Players Can ‘Storm the Centre’ with Social Media, Skill

From the very Canadian, but not Canadien, news bureau: Red Tettemer O’Connell + Partners and Under Armour are launching a youth hockey contest tomorrow, October 12, called “Storm the Centre.” Two...

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10.08.13 · Adweek

Hunkvertising: The Objectification of Men in Advertising

Call it hunkvertising. The objectification of men in advertising (as with women) is not new. Consider icons like the Marlboro Man and Old Spice’s sexy pitchman Isaiah Mustafa. And yet, a...

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10.03.13 · Agency Spy

Red Tettemer O’Connell + Partners Will Mail You a Paper Website!

Independent creative agency Red Tettemer O’Connell & Partners announced a new agency initiative today searching for imaginative interactive talent. This initiative from the Philly-based agency...

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10.01.13 · Little Black Book

Red Tettemer O'Connell + Partners creates 'paper doll' figures for new hires

Philly-based indie creative agency, Red Tettemer O'Connell + Partners (RTO+P), today announced a new crop of talent across departments. The new hires come on the heels of strong digital growth and...

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09.26.13 · New York Post

‘I Am Don Draper’

During Advertising Week, we asked folks on Madison Avenue who they thought most believed they are the real, walking, talking embodiment of “Mad Men”’s Don Draper (or Peggy Olson). Here are the...

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08.22.13 · Adland

Red Tettemer O’Connell + Partners Appoints Former Puma Exec, Adam Leaventon as Connection Strategist

Philly-based creative agency, Red Tettemer O'Connell + Partners (RTO+P), today announced the appointment of Adam Leaventon as Connection Strategist. Reporting directly to Steve Red, President and...

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08.12.13 · New York Times

Accounts and People of Note in the Advertising Industry

Red Tettemer & Partners, Philadelphia, is being renamed Red Tettemer O’Connell & Partners to recognize the contributions of Steve O’Connell, partner and executive creative director. Also, the...

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08.05.13 · Ad Age

Small Agency of the Year, 11-75 Employees:Red Tettemer O'Connell & Partners

Neither Philadelphia nor a mere two names on the door was quite enough for Red Tettemer O'Connell & Partners after another year of rapid growth. So the 70-employee shop added Executive Creative...

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08.05.13 · Ad Age

Small Agency of the Year, 11-75 Employees: Red Tettemer O'Connell + Partners

Neither Philadelphia nor a mere two names on the door was quite enough for Red Tettemer O'Connell & Partners after another year of rapid growth.

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07.17.13 · Ad Age

Red Tettemer Rebrands, Opens Outpost in Los Angeles

After 17 years in the city that's known for the Liberty Bell and cheesesteaks, Red Tettemer is going Hollywood or bust.

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06.20.13 · Campaign Brief

Planet Fitness responds to 'Pinterest Stress' with 'No Pintimidation' via Red Tettemer + Partners

Planet Fitness, the innovative health club franchise known for its Judgement Free Zone® and friendly prices, is responding to the results of a recent survey conducted by TODAY Moms of 7,000 U.S....

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06.05.13 · MediaPost

Out to Launch "What's Beautiful"

Under Armour has launched “What’s Beautiful 3.0,” a competition that drives women to set, meet and exceed fitness goals. Women can post their goals and workout regimes online and motivate each...

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06.05.13 · Campaign Brief

Red Tettemer + Partners collaborates with filmmaker Pete Heacock for TuB Gin Vine series

Red Tettemer + Partners, is stoking the fires around their super-premium booze, TuB Gin, as the small-batch craft spirit expands distribution to the Chicago market, as well as New York and California.

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04.24.13 · MediaPost

Out To Launch "Ultimate Intern"

For the third year in a row, Under Armour has launched an “Ultimate Intern” program open to current undergraduate students who will be returning to school in the fall. Students can apply until May...

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04.09.13 · Digiday

Under Armour’s Social Media Internship Challenge

Everyone knows how competitive the job market is these days, even for summer internships. Sports apparel brand Under Armour is taking the competition for its summer internship program up a notch...

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04.08.13 · Campaign Brief

Under Armour holds its third annual social media challenge to hunt down the 'Ultimate Intern' via Red Tettemer + Partners, Philadelphia

Red Tettemer + Partners are working with Under Armour (the leader in sports performance apparel, footwear, and accessories) who are offering a career-jumpstarting opportunity for two college...

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04.01.13 · Adland

California Association of Realtors "Robot" (2013)

Red Tettemer wants you to know the California Association of Realtors aren't just selling homes. Because a new home isn't just a new home, but a new neighborhood, and school district, too. The...

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04.01.13 · Adland

California Association of Realtors "Alameda" (2013)

Red Tettemer and Partners created this ad for the California Association Of Realtors, reminding people that real estate has a huge benefit on us all. it's not just buying a house. Its helping grow...

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03.29.13 · CBS Philly

Locals Get First Shot At Owning Google Glass

PHILADELPHIA (CBS) – Google is giving 8,000 people an early shot at owning Glass — their 21st century version of the monocle that puts a computer screen in front of one eye. Delaware Valley...

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03.25.13 · Traffic Live

Agency of the Week – Red Tettemer #AotW

Philadelphia based ad agency Red Tettemer (RT) has brought on a new clan of creative talent to support a stream of new business wins. So of course, they commissioned crayon sculptures of each new...

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03.14.13 · Campaign Brief

Red Tettemer + Partners see in new business and new talent hires with clever crayon likenesses

Philadelphia based ad agency Red Tettemer + Partners has brought on a new crop of creative talent to support a slew of new business wins. Naturally they've commissioned crayon sculptures of each...

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03.13.13 · Digiday

Planet Fitness Combats ‘Gymtimidation’

Gyms can be pretty intimidating, but Planet Fitness wants to change that situation with its “Gymtimidation” campaign.

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03.13.13 · AdFreak

Ad Agency Welcomes New Hires by Carving Their Likenesses Into Crayons

Philadelphia ad agency Red Tettemer has been including one very unusual item in its welcome package to new hires lately—it's carving each new employee's likeness on the head of a crayon. As you can...

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03.13.13 · AgencySpy

RT+P Continues Mocking Gym Tools with Online Game for Planet Fitness

And now, your time-killer for the morning. Nine months after winning the Planet Fitness biz, Philly-based Red Tettemer + Partners continues in its ongoing “Gymtimidation” campaign for the chain via...

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03.07.13 · Ads of the World

Ads of the World January 2013 Winners

Best in Film, Bronze.

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02.11.13 · Fast Company

Ad Agencies Venture Into Liquor With White Whiskey And Tub Gin

Ad execs are increasingly turning to alcohol, and neither stress nor Mad Men has anything to do with it. To better showcase their branding and marketing chops--and to add a secondary revenue...

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02.04.13 · New York Times

Super Bowl Ads Speak to a Generation. But Which One?

ACCORDING to the calendar, it is 2013, but anyone who watched the commercials during Super Bowl XLVII on Sunday night might be excused for believing it was a year when “Modern Family” meant the...

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02.04.13 · CNN "Early Start"

VIDEO: Century 21 cashes in on Super Bowl ad with mother-in-law joke

Steve Red, co-founder of Red Tettemer & Partners, on the making of the Century 21 Super Bowl ad.

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02.01.13 · Adweek

Make That Idiotic Talking Animal Pay With Super Bowl Commercial Bingo Cards

That guy who doubles over in pain after getting hit in the junk by a flying object in that Super Bowl commercial—what has he done for you lately? Sure, he makes you laugh. But wouldn't it be better...

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02.01.13 · AdRants

Play Super Bowl Bingo, Win Flat Screen TV

Ready for this Sunday's Big Game? Well, the team at Red Tettemer + Partners is, and they'd like to invite everyone to play their Super Bowl XLVII Commercial Bingo Cards. All you have to do is mark...

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01.28.13 · AdRants

Century 21 Serves Life-Stage Housing Needs in Super Bowl Ads

In a departure from last year's celebrity-fueled silliness, Century 21 will return to the Super Bowl this year with four commercials that address the housing needs of people in various stages of...

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01.28.13 · Fast Company

CENTURY 21 THAWS GROOM’S COLD FEET IN SUPER BOWL SPOT

Century 21 is loaded for bear this year, with as many game day ads as there are quarters in the Super Bowl. While only one of the four spots will actually air during the game itself (at some point...

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01.28.13 · Adweek

Super Bowl Ad Asks: 'Is There a Century 21 Agent in the House?'

Century 21 agents are more helpful than doctors, at least when you're having a housing emergency. The real-estate company on Monday unveiled its 30-second commercial, titled "Wedding," that will...

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01.23.13 · MediaPost

To Release Or Not To Release Before Game Day

Should you release your Super Bowl ad early? Everyone knows that the Super Bowl is the one night of the year that most viewers will turn the volume up for an ad. You hear it all the time: people...

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01.22.13 · Adweek

Social to Play Second String on Game Day

While Facebook and Twitter are increasingly becoming an integral part of the Super Bowl marketing mix, there is a growing debate over their true value and effectiveness beyond generating buzz.

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01.22.13 · Forbes

What Is The Cost Of Crowdsourcing Super Bowl Ads?

Crowdsourcing offers the general public an opportunity to be involved in the response to a particular problem. The result is typically the development of user-generated content (UGC), which has...

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01.09.13 · Business Insider

AD OF THE DAY: 'Gymtimidation' From Hot Girls In The Locker Room

Working out at a gym can be both motivating and discouraging at the same time. Motivating because you can inspire yourself to become as fit as those around you, and depressing because of how fit...

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01.03.13 · The New York Times

A Gym for People Who Don’t Like Gyms

<p>COMMERCIALS for gyms tend to feature actors who look like Calvin Klein underwear models, with physiques that most will not achieve no matter how long they spend on an elliptical machine.</p> ...

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12.14.12 · SHOOT ONLINE

Reflections On 2012: Free-Ranging Content Emerges

It was a year when most of the Super Bowl commercials were seen online prior to the Big Game. Yet Wieden+Kennedy decided not to tip its hand and the surprise factor of Chrysler's "It's Halftime in...

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11.09.12 · Ad Age

Century 21 to Return to Super Bowl for Second Helping

<p>Real-estate concern Century 21 is returning to the Super Bowl in 2013 for a second go-round on the marketing roster of the Big Game, according to the Realogy unit's chief marketing officer.</P> ...

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10.02.12 · ADFREAK

Planet Fitness Sticks Up for Pluto in Open Letter to NASA

Planet Fitness is all about making you feel good about yourself, without all the hard-core B.S. of traditional gyms. That attitude is central to the brand's new ad campaign from Red Tettemer +...

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09.24.12 · Mediapost

Planet Fitness Pushes 'Pat On The Back'

Sometimes all someone needs to exercise is a little encouragement. Rather than talking about “getting ripped,” losing weight or other traditional gym messages, Planet Fitness, in a new national...

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09.14.12 · Branding Magazine

ARCTIC EASE MAKES DRTV FUNNY AGAIN

Three popular NFL athletes, brothers Vernon and Vontae Davis, and Arrelious Benn are set to break the cheesy, low budget commercials tradition of DRTV in a new ad for Arctic Ease. As shown in this...

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09.12.12 · AgencySpy

Summer Intern Reflections: ‘What’s Beautiful’ at Red Tettemer + Partners

When I arrived at RT+P a few months ago, cool advertising was limited in my mind to billboards with cars stuck to them or Chevy commercials set to Jay-Z tunes. Then I was told I’d be involved in...

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09.11.12 · Adweek

Under Armour's 'Largest-Ever' Push for Women Facebook, Twitter and cable TV ads target fitness-minded females

Under Armour, a sporting goods company that has traditionally been more successful selling to men, has launched a multifaceted fall campaign in what the brand is calling its biggest female-focused...

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08.13.12 · AgencySpy

RT+P Nabs More Biz

It’s certainly not as high-profile as winning the Right Guard business or Planet Fitness, but Philly-based shop Red Tettemer + Partners’ one crazy summer continues as it’s now picked up AOR duties...

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08.01.12 · AgencySpy

RT+P Nabs Right Guard Biz

It’s been a good last couple of months for Philly-based shop Red Tettemer+Partners, which has followed up its Planet Fitness and Maaco wins by nabbing North American creative AOR duties for...

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08.01.12 · Adweek

Right Guard Moves to RT+P

<p>Philadelphia-based Red Tettemer + Partners was awarded lead North American creative responsibilities for Right Guard deodorants, <i>Adweek</i> has learned.</p> <p> The brand, owned by...

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07.23.12 · New York Times

Campaign Says, ‘I’ve Got Your Number: 989’

<p>The number 989 is, among other things, an area code for sections of Michigan, part of the name of a brand of video games and, with a decimal point between the 8 and the second 9, the frequency...

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07.11.12 · AdForum

Top 5 - "21st Burger" - Burger 21

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06.18.12 · AdWeek

Planet Fitness Moves Creative to Red Tettemer + Partners Gym lifts account up from Mullen, puts it down in Philly

Philadelphia-based Red Tettemer + Partners has won lead creative and media planning duties for everyman gym Planet Fitness, Adweek has learned. The Newington, N.H.-based chain awarded the...

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05.21.12 · The New York Times

Ads Ask You to ‘Picture’ Philadelphia as an Art Destination

The long-in-gestation, and highly contentious, move of a famed museum to an urban home is the springboard for a campaign that celebrates not only the museum but also its new neighbors and...

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04.26.12 · AdWeek

Portrait: Red Tettemer + Partners The Philly shop's hard work has helped build a roster of clients like Century 21

Philly isn’t exactly an advertising mecca. But in the 15 years since its founding, Red Tettemer + Partners has grown into a 60-person creative shop with national reach (helped by its 2010...

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04.24.12 · Creativity

Under Armour: What's Beautiful - Championing female fitness.

Under Armour has launched What's Beautiful?, a digital campaign and contest that champions female athletes and their personal fitness goals. Hosted on microsite whatsbeautiful.ua.com as well as a...

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03.27.12 · 4A’s

2012 O'Toole Award Winners Announced at 4A's Transformation LA 2012

<p>Fish don't even come in the size of the year we had. And don't get us started on how many hands on deck were required. It's been a grit-building, creativity catapulting, balls-to-the-wall year...

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03.23.12 · ihaveanidea

To Timeline or Not To Timeline

<p>Unless you’ve been living under a rock, you know that a couple of weeks ago Facebook revealed that Timeline is available for Brand pages and will be mandatory for them as of March 30.</p> <p>As...

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02.27.12 · New York Times

Renuzit Goes After Market Share By The Hunk

A campaign for a new product in a competitive category is being liberally peppered with sex, but the intent is lighthearted rather than lascivious.

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02.22.12 · BestAdsOnTV.com

Under Armour Ultimate Intern Named Top 6 Best Ads on TV

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02.08.12 · Geekadelphia

Red Tettemer + Partners Launches Cupid's Fondue Forks

Philadelphia’s very own Red Tettemer + Partners, still hot on the heels with being the first Philly ad agency to create a Super Bowl ad, has just cooked up something sweet for The Melting Pot this...

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01.18.12 · New York Times

For Super Bowl XLVI, a Bigger Batch of First-Time Advertisers

"Century 21 is also sprinkling stardust on its spot, created by the Red Tettemer & Partners agency in Philadelphia. The 30-second spot, to run in the third quarter, will use Donald J. Trump and two...

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11.29.11 · ihaveanidea

top ten / finding undeniable

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10.28.11 · welovead

Sparkle

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10.19.11 · AdRants

Agency Gives Away Client Swag on Facebook

Swag. Stuff we all get. Or, more appropriately, shit we all get. Because it usually is shit. Crap none of us needs or wants. But, sometime it's good shit and Red Tettemer + Partners is giving away...

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10.19.11 · Agency Spy

RT+P Launches its Own ‘Swag for All’ Effort

Well, considering that Philly shop Red Tettemer + Partners now owns Stick and Move, it’s not surprising at all that the agency would adopt some of the latter’s ideas including handing out free swag...

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10.13.11 · The New York Egotist

RT+P Launches New Citadel TV Campaign, "On the Truth Tube Floor"

RT+P have gone the old fashioned route, channeling a time when companies engaged with their customers through "Truth Tubes" and had an inordinate amount of optimistic enthusiasm for customer...

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10.12.11 · The New York Egotist

Under Armour Searches for Undeniable Spirit

Think social media savvy High School Musical mashed up with the dancing football player number from Glee. Or at least, that's what I imagine the winner of RT+P and Under Armour's new contest to...

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09.22.11 · Creativity

Dial for Men: Camp Dirt

Dirty boys. Dial and Philly's Red Tettemer + Partners take on Old Spice, Axe and other guy-oriented body washes with a camp that gets you dirty before it gets you clean. From 160,000 entrants,...

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09.20.11 · The New York Egotist

Red Tettemer + Partners Pedal TuB Gin and Italian Ice Around Philly

While a soothing, piney gin and tonic may be the answer to this coming winter’s chills, TuB Gin has concocted a summery, alcoholic frozen treat sure to have you wandering Philly's streets looking...

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08.16.11 · Mashable

Social Media Marketing By the Numbers [INFOGRAPHIC]

Donny Deutsch, the former adman and talk show host, once recounted a story about a Mitsubishi Super Bowl ad that was tagged with the URL seewhathappens.com. The ad got 600,000 clicks, Deutsch...

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07.07.11 · Agency Spy

Red Tettemer + Partners Plots ‘Curb’ Pop-Ups in NY, LA

With Curb Your Enthusiasm‘s eighth season premiere just days away (Sunday the 10th to be exact), the folks at Philly-based Red Tettemer + Partners are whetting fans’ appetites by planting a...

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06.23.11 · Ad Age

Agency Digs Pops In on Red Tettemer & Partners

After checking out Cramer-Krasselt's modern office space in Manhattan in our first episode of "Agency Digs," we decided to look for something completely different for episode two. We found that...

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04.11.11 · Philadelphia Business Journal

Melting Pot names Red Tettemer agency of record

Ad agency Red Tettemer + Partners in Philadelphia has been hired as national agency of record for Melting Pot Restaurants and related brands. Front Burner Brands of Tampa, Fla., owner of 142...

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04.05.11 · FooBooz

TuB Gin Brings Back Prohibition Pricing

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03.17.11 · Agency Spy

Dial for Men Dials Up Red Tettemer

Philly-based shop Red Tettemer + Partners, prone to Lady Gaga tributes and inducing stomach aches, has been picked to handle strategic and creative duties for Dial for Men, a product line from...

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03.16.11 · Ad Age

Henkel Hands Dial for Men Creative to Red Tettemer

Henkel has tapped independent shop Red Tettemer & Partners, Philadelphia, to develop new work to reposition the Dial for Men brand in the cluttered men's body-wash market. The company is also...

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03.14.11 · ihaveanidea

Agency Profile: Red Tettemer + Partners

Red Tettemer occupies the top two floors of an old building, and the penthouse, complete with vintage fireplaces and crown moldings, is dedicated to the creative department. Of course this is where...

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03.11.11 · Philadelphia Business Journal

Red Tettemer takes top advertising honor at ADDYs

Red Tettemer + Partners took top honors in the Philadelphia Advertising Club’s annual awards. Some 550 people attended the ADDY Awards ceremony Thursday night at Tendenza in Northern Liberties. ...

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03.06.11 · Gulf Coast Business Review

Front Burner Brands Names Red Tettemer + Partners as National Advertising Agency of Record

TAMPA, Fla. – Front Burner Brands (http://www.frontburnerbrands.com), a restaurant management company with concepts including The Melting Pot Restaurants, GrillSmith Restaurants and Burger 21,...

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02.02.11 · ihaveanidea

Red Tettemer brings Groundhog Day to Foursquare for PA Tourism

Okay campers, rise and shine! And don’t forget your booties, because it’s COLD out there today! IT’S GROUNDHOG DAY! Actually the blizzard came about twelve hours ahead of the movie schedule,...

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