OVERVIEW
While our TV campaign told the world what Planet Fitness isn’t, we used social media to tell the world what they are – a brand who supports and elevates everyone.
Gymtimidation
You know how most gyms are intense, high-pressure, testosterone-filled sweat factories? Yeah, Planet Fitness isn’t like that. Here’s a...
New Year’s Eve Domination
In one of the most spot-on, perfectly-timed, brand-aligned partnerships, we helped Planet Fitness takeover New Year’s Eve in Time Square,...
