CATEGORIES
Experiential
Lifestyle
Social
OVERVIEW
In one of the most spot-on, perfectly-timed, brand-aligned partnerships, we helped Planet Fitness takeover New Year’s Eve in Time Square, on TV and an audience of hundreds of millions.
Judgement Free
While our TV campaign told the world what Planet Fitness isn’t, we used social media to tell the world what they are – a brand who...
Planet Of Triumphs
Millions of triumphs happen every day in a Planet Fitness. So we created a place where people could share theirs, from grand to tiny. It...
